1) Reach 1,000 followers on Pinterest.
CHECK! Not only did I reach that goal by September 21, I exceeded it by 35 followers. I wrote this post last week about how I started to rock my Pinterest so you could have all the steps listed out and do them yourself, if you so choose.
2) Optimize AdSense.
Semi-CHECK! I shared with you all a great resource for blocking the lowest paying advertisers so that your price per click immediately jumps up. And I've read a lot about how ad placement and the keywords in your post can affect your ads. The issue is my BlogHer contract. As you can see to the left, I'm a BlogHer Publisher, which puts crazy limitations on where other ads can be placed. So I can't "optimize" in one of the key ways of AdSense (ad placement). I'm a bit fed up with BlogHer to be honest: I've had to chase them down for payments, I'm "supposed" to get publishing/syndication/sponsored post content opportunities from them as a Publisher, and NONE of that has happened.Yet? It's been exactly one year.
3) Get my Young Living Essential Oils distributor info on the blog.
CHECK! I have an ad directly to my YL page on my sidebar ------>
And I worked with my site designer to add a tab at the top of my page too ^^^
And now, for this month. I went to my first blog conference in September and learned some things that shaped the direction I want to go for the remaining quarter of 2015. Q4 starts this month, so here's my October S.M.A.R.T goals:
1) Improve the photography on my Instagram account.
Last quarter I focused on my Pinterest, and this quarter I'm focusing on my Instagram. That starts with putting up better photos! People don't want to follow bad content, nor do they want to follow strictly "marketing heavy" crap, so I'm doing some learnin' on my photography! I already made these photography backdrops, and will continue reading up on lighting, composition, etc etc. I'm participating in the #FallForSYBL challenge to give me a subject everyday to photograph, and hope to hone in on dem skillz.
2) Make 4 evergreen blog posts for my "blogging maternity leave."
Blogging with a newborn is HARD. And I wasn't even good at it when I had Henry! So I'm trying to do an extra post per week so that I have some stored content to post when I just don't have it in me to create something.
3) Pitch 4 brands for a collaboration.
I got some great ideas at Blog Elevated! From being in marketing for over a decade, I know that brands plan out 3-6 months in advance, so I want to pitch a few I'm super excited to potentially work with now to get a contract in the new year. Working with companies like Collective Bias and Linquia is awesome, but you have limited options of what brands you get to work with. I want to expand that horizon, so it's pitchin' time!
Linking up with other Friday Favorites gals: Amanda, Karli, April and H54F!
That's what I'm working on this month! You'll see that S.M.A.R.T goals are very specific and measurable - there's an object, an amount and a deadline. Improving my IG photography is a bit subjective, but I've listed out specific areas of improvement, and I know that future IG goals will be more measurable - it's just getting the "quality" in place first that is a bit challenging. Do you set S.M.A.R.T goals? Either for your blog, your life or perhaps your career? Tell me about them!